Social Media Monitoring Software
Your brand exists across dozens of conversations every day on social platforms, and you're probably only catching a fraction of them. Social media monitoring software keeps watch across the channels where your audience is talking, picking up mentions of your company, competitors, and industry keywords whether people tagged you or not. You'll spot sentiment shifts before they blow up, see what customers are saying in real time, and catch leads hiding in comments and direct messages. The payoff is real: you respond faster to complaints, find opportunities to join conversations, and back up decisions about campaigns or product changes with actual what people are actually saying rather than guesses. You can track engagement patterns across your accounts and see which posts, times, and topics move the needle. If you are after something more specific, have a look at our Brand Management Software, Social Media Marketing Software, or Public Relations Software categories.
Our History In 2001, in Oslo, Norway, CEO Jorn Lyseggen founded Meltwater with just US $15,000. Focusing on the nascent field of digital news, Meltwater became the leader in Media Monitoring. With the advent of social media, Meltwater advanced media monitoring by integrating… Learn more about Meltwater.
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