Online Social Media Software provides the platform for businesses to interact with their consumers at a social level, through mediums such as Facebook, Twitter and Pinterest. This engagement and showing customers that there is a voice, a face, behind a company is key to achieving success in today’s business environment, making social media software a must-have for any business. The Social Media Software here is offered under the SaaS (Software as a Service) model, meaning that the software is web based, hosted on the Cloud and can be accessed when needed through a client or web browser. If you’re looking for similar online software like Social Media Software, consider our Public Relations or Brand Management Software Categories.