Sensemitter

Sensemitter is a technology company based in Limassol, Cyprus, that specializes in neurobiological AI research tools aimed at transforming emotional responses into data, particularly in the gaming industry. The company focuses on player experience analytics, utilizing advanced eye-tracking and facial coding technologies to gain insights into players emotional reactions, motivations, and frustrations during gameplay and video content interactions. The company offers two primary services: AI-powered game playtesting, which analyzes emotional and behavioral responses to enhance game quality and player engagement, and creatives analysis, which evaluates advertising creatives based on target audience emotional responses to improve campaign performance. Sensemitters technology helps game developers and marketers understand player behavior, supporting game design, user acquisition, app store optimization, and monetization strategies. With a diverse team from neuroscience, data science, and game development, Sensemitter is well-equipped to provide valuable insights into player experiences.