TrustEngine

TrustEngine is a software and analytics provider focused on optimizing mortgage lending for financial institutions. Established in 2017 through the merger of Sales Boomerang and Mortgage Coach, the company is based in Owings Mills, Maryland. TrustEngine enhances loan origination pipelines by utilizing borrower intelligence and conversion tools. The core offering is the Borrower Intelligence Platform (BIP), which integrates predictive analytics, borrower engagement automation, and performance tracking. This platform helps lenders improve conversion rates and borrower retention by providing data-driven insights and personalized interactions. Key features include Total Cost Analysis for comparing loan scenarios, engagement automation for personalized campaigns, and performance optimization tools that measure campaign effectiveness and identify top-performing loan officers. TrustEngine also offers training and support through TrustEngine University, which includes live training and on-demand resources. The platform is designed for lenders looking to implement agile, data-driven strategies to boost loan conversions and enhance borrower loyalty.