What is Kochava?
Kochava is a leading real-time data solutions company that empowers advertisers and publishers to measure and optimize the performance of their marketing efforts across every channel. With a focus on transparency, accuracy, and actionable insights, Kochava delivers a powerful suite of tools designed to help businesses make smarter marketing decisions and maximize return on investment.
At its core, Kochava enables unified audience measurement and attribution across mobile, web, OTT, and connected TV. Whether you're running campaigns on social platforms, in-app, or across programmatic and direct buys, Kochava provides a centralized platform to track engagement, conversions, and user behavior in real time. Its robust analytics and fraud prevention technologies ensure marketers get a clean, trustworthy view of what’s working and what’s not.
One of Kochava’s key strengths lies in its IdentityLink® framework, which unifies user identity across devices and platforms, enabling marketers to understand the customer journey at a granular level. Coupled with SmartLinks™ for seamless deep linking and Kochava Foundry, a full-service custom development and integration team, Kochava helps brands customize their measurement stack to meet unique business goals.
Kochava serves a global clientele across industries including gaming, e-commerce, finance, media, and more. From user acquisition to retention, Kochava’s flexible and scalable tools support the entire marketing lifecycle, empowering teams with the data they need to grow effectively.
Whether you're a startup launching your first campaign or a Fortune 500 company optimizing multi-channel strategies, Kochava delivers the data clarity and precision that drives better outcomes. With a strong commitment to innovation and customer success, Kochava stands as a trusted partner for brands looking to measure what matters most.