What is Taboola?
HOW IT ALL STARTED It has happened to everyone: after a long day of work, you plop down on the couch, flip on the TV, and despite an endless amount of programming, there’s just nothing to watch. Adam Singolda had this problem as well. Being a young engineer, he decided to do something about it: he created software that discovered just the right thing based on a person’s interests. Adam founded Taboola in 2007. Initial partnerships with publishers and advertisers started forming in 2012... TABOOLA TODAY In the years since then, Taboola has become the largest discovery platform, realizing tremendous growth in users and revenue. Today, with over 1,000 employees Taboola’s journey continues, building new technologies that will help people find what’s interesting and new wherever they are.
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